OUR RECOMMENDATIONS

If you would like additional resources to help ensure your projects reach their full potential, we recommend the books and links below. (We do not sell or benefit from sales of these books.)


BRANDING

Make a Name for Yourself: Eight Steps Every Woman
Needs to Create a Personal Brand Strategy for Success

Robin Fisher Roffer

Although this book was written with women in mind, men can benefit from its valuable advice as well. When you’re trying to project an image through a brochure or Web site, or even through yourself, appropriate and thoughtful branding can make a big difference. This book highlights the importance of “brand” and gives a step-by-step guide to creating a brand of your own.

Publisher: Crown Business


STYLE GUIDES

The Chicago Manual of Style:
The Essential Guide for Writers, Editors, and Publishers

16th edition

This indispensable reference book includes extensive guidance on all aspects of editing and detailed advice on all of the elements of a publication, including electronic publishing. For questions not contained in the book, the Chicago University Press maintains FAQs on its website.

Publisher: University of Chicago Press


The Associated Press Stylebook

In dictionary format, this popular guide is a journalist’s bible but can be useful to anyone. Although not as thorough as The Chicago Manual of Style, it covers style guidelines as well as libel law, First Amendment rules, right of privacy issues, and copyright guidelines.

Publisher: Associated Press


FACT CHECKING


The Fact Checker’s Bible: A Guide to Getting It Right
Sarah Harrison Smith

It’s important to research the integrity of facts you use in a document. This excellent guide includes research tips, information on plagiarism, libel, and the reliability of source material.

Publisher: Anchor

Internet Tip
When you’re checking facts on the Internet, it’s preferable to use websites that either originated the information or have an established presence in the field or industry. Where appropriate, be sure to reference your source.


COPYRIGHT PROTECTION

When you publish or disseminate an original document that you have created, you own the copyright. However, to properly protect your document, you should register the copyright with the U.S. Copyright Office.


For recommendations on grammar and usage, please see Your Words—Our Recommendations. For pronunciation, please see Your Pronunciation—Our Recommendations.

We invite you to check in from time to time for new recommendations and updates. We welcome your suggestions and feedback.

 

 
 

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