| Make a Name for Yourself:
Eight Steps Every Woman
Needs to Create a Personal Brand Strategy for Success
Robin Fisher Roffer
Although this book was written with women in mind, men can
benefit from its valuable advice as well. When you’re
trying to project an image through a brochure or Web site,
or even through yourself, appropriate and thoughtful branding
can make a big difference. This book highlights the importance
of “brand” and gives a step-by-step guide to creating
a brand of your own.
List price: $14.00
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